digital advisory and solutions with a twist
Core Services
The fine art of
mixology
About Chris
Chris is a highly regarded and perceptive business, technology and digital mixologist, with a proven ability to implement strategic initiatives and drive successful transformations. His strengths in team leadership, talent development, and enhancing customer satisfaction, performance, and ROI make him a valuable asset to any organisation seeking growth. Chris is adept at translating complex issues into actionable decisions, balancing risks and opportunities, and fostering a culture of benefits realisation at the board level. His extensive experience spans multiple industries, much of which is headlined on his LinkedIn profile. Chris is recognised for his skills in building high-performing teams, driving innovation, and enhancing shareholder value.
Working with Chris is never dull. He is personable, calm, analytical, commercial, strategic, reflective, and supportive of those endeavouring to do the right things. In order to deliver the best results, Chris needs to understand the Why before the What and the How—which, while the intuitive approach, is not always fashionable.
Once there is clarity of outcomes – the heady art of mixology with people, process, technology and time can be performed. Mixology is the art and science of creating digitally enabled experiences. It involves not only the basic skills of digital design, such as pouring and mixing ingredients, but also a deep understanding of the user experience, techniques, and manifestation that make a great digital business or a great business digital. Chris is the digital mixologist who specialises in creating new and innovative digital solutions, often experimenting with different technologies, techniques, and approaches to craft unique and context-sensitive digital experiences. Digital mixology blends creativity, knowledge of digital tools, consciousness with people and an understanding of the technology behind combining different elements to create the perfect digital experience. Above all, Chris knows that many of the ingredients are what you already have, they often just need to be reframed and reorganised.
Testimonials
Cuts through the techie and gets to the point
Solution translation from the complex to the understandable
Establishes the optimal design of people structures to grow or repair
IT Strategy, Future proofing
Commercialisation of IT
Futurologist – seeing the future of IT and builds teams to make it happen
Distilling a cohesive approach
Innovative and strategic mindset
One of the brightest, creative and strategic thinkers I have worked with in my career
Game-changing innovative architectures
Knows how to optimise your software engineering function
Successfully manages strategic change and transformation
Builds team capabilities – different techniques in different situations
Judo wisdom
Broad view of the puts and takes of large development initiatives
Navigates complex challenges and teams
Unravels seemingly locked knots
Ability to cut through the mess and turnaround
Confidence to bring together the best team possible, listen to them and back them to deliver
Read All About it!
Shake Up Your Digital Strategy
In Digital Mixology, Chris Airey shows leaders how to blend data, technology, and culture to create transformations people actually enjoy—not endure. Ditch bland, cookie-cutter “digital” and learn practical ways to harness your team’s experience, build a supportive environment, and invest only where outcomes are clear. If you want differentiation over mediocrity, this is your recipe.
